Social Impact

Our fight: to make good hygiene a reality that everyone can achieve

Our vision is to create a healthier world built on the foundation of good hygiene. Our fight is to make good hygiene a reality that everyone can achieve. Germs cost our health care institutions £570 billion globally & millions of lives are lost to preventable illnesses. This is why we’ve been striving to deliver quality antibacterial products and mass hygiene education. 

Helping millions of families globally

We take great pleasure in the knowledge that Dettol is deeply ingrained in millions of families around the world for good hygiene, germ protection and illness prevention. All the way from the great-grandparents to the newborns, our hygiene solutions protect those who are healthy, and those whose immune systems are most vulnerable from germs.

Harnessing the Power of Protectors

We believe it’s important to empower & equip people with the right hygiene knowledge to break the chain of infection. This is why we make sure to:

• Educate individuals such as children, new mothers, front-line workers, community leaders and more on the importance of hygiene through our programmes. For example, globally we’ve reached over 8 million new mothers and millions of children and teens through our school programmes with our hygiene education.
• Partner with Government and public authorities (national and local) to play a pivotal role on policy & planning, infrastructure building and monitoring & enforcement. Primary focusing on schools, health care centres.
• Academia/Medical & Educators: driving research and scientific understanding around hygiene issues build credibility and authority. Learning centres to teach hygiene and healthcare settings where risk is high.
• Media: we drive hygiene and health education via TV communication, social media, print media.

We work with a variety of charities and NGOs around the globe to get health education into the homes of many underprivileged families - it’s these individual micro-interventions that cause long lasting global change. Dettol is the ever-present protector that will continue to keep those around you from harm.

Project: Access Funds

We are also committed to helping when people need it the most and often that’s when a disaster strikes. For example, as part of our parent company RB, we’ve mobilised £40 million as part of our RB Fight for Access Fund to address our collective fight against the spread of Covid-19. Our immediate focus is to address the stress faced by our consumers and communities where we operate, to break the chain of infection.

Project Access Funds: Supporting NHS workers

Likewise, we are proud to be donating Dettol product care packages to 150,000 NHS workers all over the country, starting with those working in certain NHS hospitals in Nottingham, Hull and Chesterfield; where our product was invented, is developed and is distributed from.

"Our brands have a critical role to play in promoting hygiene and health in the fight against the current Covid-19 pandemic."

Laxman Narasimhan
RB’s Global CEO

Disaster Relief

Where disaster strikes, Dettol responds with donations of free products and sometimes monetary donations to disaster relief efforts. We want to stand by you, this is what drives us every day; to be able to protect the people and places you love. 

References:

1. Global Health and the Future Role of the United States. Washington (DC): National Academies Press (US); 2017 May 15. 3, Infectious Diseases, Pandemic Influenza, and Antimicrobial Resistance: Global Health Security Is National Security. Available from: https://www.ncbi.nlm.nih.gov/books/NBK458470/